mini holiday.

happy labor day / sfgirlbybay

Moon Shadow Fringe Tassel Garland from food52.

happy long holiday weekend, guys! this coming monday is labor day here in the states — which officially marks the end of summer. i’ve not taken a holiday all year, so i thought before summer fades permanently i’d take a few days off. i’ll be back next wednesday, and in the meantime, i hope you and yours sleep in, enjoy BBQ’s, beach days and quality kickback time with the favorite people in your lives. that’s what i’m planning on, and very much looking forward to it! see you back here later next week!

think less, live more / sfgirlbybay

Chloe Vaux Think Less Live More Art Print.

hammock time  / sfgirlbybay
serena & lily fringed hammock.

a lantern lit soirée with women & whiskies.

women & whiskies soirée / sfgirlbybay

last week i had the pleasure of hosting my very first party in my new home along with my partners, women & whiskies. i had the idea of hosting an asian-influenced evening with whisky cocktails paired with chinese and japanese cuisine. my first task: to hang a ton of paper and silk lanterns and globe lights across my patio! i searched out vintage lanterns on etsy, and smaller paper lanterns on amazon, and then located a company that sells really hard to find hand-painted chinese silk lanterns (they tell me there’s only one 70-year-old man running the company that make these pretty lanterns anymore!). paired with my favorite women & whiskies, i hoped to put on a beautiful lantern lit soirée under the stars!

women & whiskies lantern party / sfgirlbybay

women & whiskies party / sfgirlbybay

with the help of mady of women & whiskies we enlisted bartender extraordinaire rosie ruiz who created the most amazing whiskey cocktail recipes — all from her imagination and ingenuity! rosie mixed up the pre-tea young thing, which consisted of wild turkey 101 bourbon, thai iced tea, condensed almond milk foam and even boba! that cocktail was my personal favorite, but she also made: the dream of greenie — a delicious mix of Glen Grant Single Malt Scotch, Pistachio Orgeat, Lemon & Matcha, and topped with a pretty pineapple leaf. The Jean Jacket was comprised of Forty Creek Whisky, lapsang souchong Tea Infused Jackfruit Shrub, Honey, Lemon, Soda & Mint. and our pretty punch bowl was filled with rosie’s Only the Melone-ly Punch: Russell’s Reserve Bourbon, Lemon, Lemongrass Tea, Melon Puree, Yuzu Bitters, Champagne & Soda — and topped with floating daisies! you can find all these amazing whisky cocktail recipes on the women & whiskies website, and if you’d like to see more images of our evening, check out our instagram hashtag #drinkprettywhisky and @womenandwhiskies’ instagram feed.

women & whiskies cocktail party / sfgirlbybay

women & whiskies cocktail menu / sfgirlbybay

women & whiskies lanterns / sfgirlbybay

to make our whisky cocktails look extra special, i rented vintage goblets from casa de perrin — for an exotic touch i used pink, green and jet black glasses and they looked stunning filled with our pretty whisky cocktails, topped with bamboo-inspired straws for sipping, and even a few kitschy cocktail umbrellas just for fun.

women & whiskies cocktails / sfgirlbybay

women & whiskies bartender rosie / sfgirlbybay

women & whiskies cocktail / sfgirlbybay

to help make the outdoors comfy and cosy i called on the perfect party partners — found rentals who provided me with a gorgeous antique black bar table, vintage Persian rugs, and colorful poufs for backyard lounging. i turned to my favorite floral designer, kiana of tulipina, who flew all the way down from san francisco to create some incredible asian-inspired arrangements for the party. she very creatively utilized a mismatched collection of chinese tea cups and bowls to complete her fantastic floral vision.

women & whiskies party flowers / sfgirlbybay

women & whiskies / sfgirlbybay

women & whiskies appetizers / sfgirlbybay

our caterer hungry bear, was over-the-top amazing! Chef Jennie Trinh and her team made the most delicious menu, including hamachi spoons with citrus, chili & ponzu sauce; shrimp & corn tempura with cilantro aioli; crispy tofu spring rolls; yellow fin tuna poke; creamy walnut rock shrimp; mochiko chicken sliders and a light and lovely panna cotta for dessert — the perfect end to what i hope was a perfect evening for all my guests. as always, my heartfelt thanks to women & whiskies for inviting me to create these pretty parties!

women & whiskies party food / sfgirlbybay

women & whiskies lantern party / sfgirlbybay

women & whiskies lantern party / sfgirlbybay

women & whiskies cocktail party / sfgirlbybay

women & whiskies cocktail party / sfgirlbybay

women & whiskies cocktail party / sfgirlbybay

women & whiskies cocktail party / sfgirlbybay

• photography by cindy loughridge for sfgirlbybay.

This post made possible in partnership with women & whiskies but all opinions and thoughts are my own. thanks for the supporting the brands that make sfgirlbybay possible.

playful pastels.

playful pastel kitchen / sfgirlbybay

tyche apartment in barcelona via cargo collective (above + below).

i would never call these pastels bashful. instead, they’re bright, perky and pretty darn playful. they’ve actually got an almost ‘playhouse’ vibe to them, and a distinctly Scandinavian slant. and the cool thing is, that achieving these looks can be as simple (and inexpensive) as a couple of cans of paint; some colorful textiles or pieces of art; or some fun and funky colored furniture. add that to a white base and you are good to go! companies like IKEA, ferm living and fine little day are perfect resources for attaining this colorful but stylish and very scandinavian look.

playful pastel kitchen decor / sfgirlbybay

playful pastel dining decor / sfgirlbybay

our gathered home.

playful pastel decor / sfgirlbybay


playful pastel cabinetry / sfgirlbybay

home polish.

playful pastel dining room / sfgirlbybay

belathée Photography.

decorating with playful pastels / sfgirlbybay

home of Marij Hessel of my attic, via casa del caso.

playful pastel RICE furniture / sfgirlbybay

rice furniture.

playful pastel bedroom / sfgirlbybay

karin lindroos.

playful pastel decorating / sfgirlbybay

the primary essentials.

playful pastel kids room / sfgirlbybay

light locations.

around l.a. / shout & about.


Shout & About is the newest addition to Echo Park Avenue, and a welcome one. Owner and shopkeeper Tamara Houghten first entertained the idea of the store when she failed to find an ideal shop for small gifts and goodies for her own friends. Bright, energetic and fun, Shout & About is artfully curated with several local and national products that seem made to be in each other’s company. With one of the best stationery selections and a wall of gift wrap, Shout & About is your new one-stop-shop for birthdays, parties, house warming gifts, etc. And how about that neon sign?













• photography by lily glass for sfgirlbybay.

hostess of the mostess.

airbnb stockholm / sfgirlbybay

our stockholm airbnb.

i’ve been using airbnb for about five years now, and i’ve always had really wonderful experiences. and part of what made those travel stays great were the attentive, caring and thoughtful hosts i’ve had. in paris, i stayed in a five story walk-up in le marais, and the host lugged my heavy suitcase up all those winding narrow stairs for me. in amsterdam, my host left me his bike and tons of handwritten guides to the city. in venice, our hostess, sylvia was so amazing we created a hashtag for her: #whatwouldsylviado. she went the extra mile and about 10 more miles further than that. not only was her home stunning, our kitchen was stocked with pasta, fresh fruits & veggies, eggs, bacon, milk and everything else you could need to make a few simple, but delicious meals upon arrival, even wine. when you’ve been traveling long distances it’s these little touches that make all the difference upon arriving in a new place. in the past, i’ve rented my old apartment in san francisco out on airbnb with the permission of my landlord and i wanted to be the kind of generous host i’d been treated to in my own travels. i wanted to add those extra touches that make travel memorable and stress-free. and now, with my new home, i want to be that kind of airbnb host again.

airbnb hostess of the mostess / sfgirlbybay

sylvia’s amazing venice airbnb (above + below).

on becoming an airbnb host / sfgirlbybay

when i was shopping for my new L.A. house, i was hoping to find a place with a small, private in-law unit available for family and friends to stay in when they visit. i also wanted to be able to supplement my mortgage payment with an airbnb rental and share my neighborhood with travelers from all over the world. one of the coolest things about traveling with airbnb is that my stays have always felt really personal. i’m not the kind of traveler that likes a lot of touristy places or agendas. i like to wing it — i like to feel like a local when i arrive in a new city. i love going to farmers markets, local bodegas, and flower marts, and having an airbnb rental feel as though i live there, albeit a short while, is important to me. it seems like the only way to really experience a city for what it truly is. so that’s what i’m aiming to provide as an airbnb hostess in my new echo park home.

airbnb amsterdam / sfgirlbybay

the cozy amsterdam airbnb i stayed in.

being that kind of welcoming host that goes above and beyond is important to me. with the help of CB2, as you probably saw, we converted my empty private studio downstairs into a comfy, cozy place for guests to stay. and with hosting on airbnb in mind, i’ve added lots of extra touches i think my guests would like — things that i’ve learned as a longtime airbnb’r that really make my stays that much more special. i’ve added all the plates, cups, wine glasses and utensils I think my guests could need, as well as an electric kettle and french press coffee maker; a mini fridge stocked with sparkling and still water, coffee, and cream. when new guests arrive i’ll add fresh-baked goods, fruit and breakfast foods for their first morning. i’ve added a microwave and a case of microwave popcorn and a bottle of wine for late night snacks. i’ve added a martini shaker, cocktail tools and a small BBQ. i’ve even included a picnic table, umbrella and lush plants on their private porch.

brooklyn airbnb / sfgirlbybay

our charming brooklyn airbnb.

i’ve also included down comforters and pillows and nice sheets, along with a few extra throw blankets. in the bathroom, i’ve included soft fluffy towels (not my old hand-me-downs) and some pretty Moroccan towels, too; some lovely body wash, shampoo and conditioner for their convenience; a hairdryer and also a small first aid and sewing kit. naturally there’s access to free wifi. in other words, hopefully i’ve made my airbnb rental as much like a home-away-from-home as they could hope for. it’s the kind of airbnb host i want to be, and the welcoming experience i’d like my guests to feel. i’m so excited for my first guests! i’ll let you know how it goes, and we’ll share an updated tour of my airbnb rental very soon.

paris airbnb / sfgirlbybay

my paris airbnb.

• this post in partnership with airbnb, but all thoughts, reviews and opinions are my own. i’m a proud hostess on airbnb!