ferm LIVING ss2014.
What is it about these Scandinavian design inspired boutiques abroad that always catch my eye? ferm LIVING is a Copenhagen based shop featuring Danish design, made with love. With products inspired by a variety of materials, from organic cotton, recycled paper, leather, wood, porcelain and metals, ferm LIVING “favours honest materials that craftsmen have used for millennia” and is dedicated to bringing sustainable products to their consumers.
Originally a graphic designer, ferm LIVING founder Trine Andersen describes the inspiration behind the label, “The name “ferm” was actually inspired by my grandmother. When she said that someone was “ferm på fingrene” – i.e. skilled with their hands, literally “good with their fingers” – it was high praise indeed.”