oaktown.
last week you all enjoyed the post on umami mart in oakland that sfgirlbybay assistant editor rachelle dunn put together, we thought it might be about time to share more of oakland — also fondly referred to as oaktown. and right in the nick of time, maia mcdonald of the awesome blog conundrum, über pinner and art director at rue magazine offered to show us around oakland...
Read More »
NM | BEST OF
Tucked in the southwest side of Chicago is the charming shop, Yearbook. Store owners, Jef & Noel, have created a unique collection of academic paraphernalia mixed with essential home goods. It’s almost like they walked into the movie set Dead Poets Society and took all the beautiful props. It’s meticulously merchandised in a way that you can’t...
Read More »
modernica sale and a reader giveaway.
In anticipation of Modernica’s coveted Factory Sale on May 18th in Los Angeles, Modernica is hosting a giveaway for SFGirlbybay readers! During their one-day sale event in L.A., you’ll have a rare chance to purchase a full range of products at 20% – 70% off, and if you can’t make the sale, Modernica will be having a sale online as well from Friday May 17th...
Read More »
A PINBOARD IN PARTICULAR: the elusive black sofa.
sam baron for La Redoute via flodeau.
i hunted for my elusive black leather sofa for years. and years. i could never find quite the right one. one that was tufted, sleek and a classic beauty i wouldn’t tire of. that is, until i found my chester sofa from dwellstudio in reynolds ink. even the name was perfect. i saved many a pin of the sofa i had in my mind, or some that...
Read More »
what to do with a book addiction.
i have a lot, and i mean a lot of books. when i relocated my movers were cussing me out under their breath as they hoisted many, many boxes of books upon their shoulders. i cannot help myself. i don’t just buy one book at a time, i buy three. they’re just so very pretty and i have a very hard time ridding myself of them, and honestly i just don’t want to....
Read More »














































