the flora cultural society.

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welcome to the flora cultural society. located in a tiny alleyway off ninth street in oakland’s old town, this is a sweet little florist shop, but it’s much, much more, too. the flora cultural society uses flowers not just to cut and arrange but also to make dyes, weave and create other botanical goods. their flower shop, farm, classes and products invite you to... 
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how maia mcdonald smith reset her life.

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maia mcdonald smith, art director at rue magazine. next up in my series on women who have successfully abandoned somewhat traditional jobs in favor of careers that are much more creatively challenging: maia mcdonald smith, freelance graphic designer, art director at rue magazine and blogger extraordinaire at design conundrum. i’ve been invited by Smartwater to share... 
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Friday Finds

Friday Finds

1. Weekdaycarnival, you’ll be sorely missed. 2. This airy and bright gable bedroom 3. Give your houseplants some love. 4. A compact bathroom with an industrial feel 5. Zara‘s spring/summer sale starts today! 6. The soft light pouring into this dreamy space 7. This precious breakfast still life 8. Caitlin Mociun’s Brooklyn apartment 9.... 
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spotted: olli.

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hi everyone! this is leslie from spotted sf. sweet victoria has kindly invited me to guest post on sfgirlbybay and i couldn’t be more honored or more excited to be on her site. once or twice a month i’ll be sharing photos I’ve taken of favorite things i spot around san francisco + many gems I find along my travels, too. i hope you enjoy this first post... 
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reset your life: miss miranda jones.

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miranda jones of the design firm galanter & jones. as many of you may know, i’ve had a lot of careers, and the most frequent question i get is, “how did you go about starting a new life?” i know what’s worked for me, but i thought it would be helpful to find out from others how they successfully abandoned their 9 to 5 jobs in favor of careers that are... 
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