friday finds.

friday finds / sfgirlbybayfriday finds / sfgirlbybay
Annie’s off today, so i’m stepping in this week for friday finds. ahhh, the Acapulco chair — i love them, and they’ve made quite comeback in recent years — perfect inside, or out. i’d love a few black ones for my new yard (whenever that happens). let’s have a look, and then y’all sit back and have a good weekend.

Top to bottom, right to left:

  1. the March issue of Inside Out, photograhed by Derek Swalwell.
  2. the voga acapulco chair in hot pink.
  3. viva mexico chair, as styled by elena mora + photographed by Uwe Gärtner.
  4. a beautiful pair of black acapulco chairs from modern findings.
  5. i love the very bohemian use of the acapulco chair in this room.

Happy Friday,
Victoria

last chance for tulum.

last chance for tulum / sfgirlbybay

next week is the last week to sign up for our Ace Camp in tulum mexico! have you signed up yet? i posted all about it here, but if you missed the post, i will be teaching a learning adventure, alongside the very fabulous and genius rena tom, founder of makeshift society, market editor at anthology magazine and a consultant to independent makers, brands, and stores. rena and i will be teaching a course for developing creative partnerships for makers + brands for a 6 night/5 day workshop in tulum, mexico — may 3 – 9, 2015 — ideal for all kinds of growth — whether it be business, creative, personal brand, blog, or instagram, etc. — for more about the course itinerary and registration, visit ace camps!

last chance for tulum / sfgirlbybay

rena and i thought it’d be fun to sit down for a little Q&A to introduce you to more about the trip & our course.

1. who is this camp for? what level of expertise is this for? is this for makers only?
anyone with a small business who wants to enhance and strengthen their brand and increase their visibility to their clients and target market. this includes not only makers but e-commerce sites, event companies, bloggers, photographers, lifestyle brands, small publishers — anyone who has something to present to the world and want to learn best practices to do so.

2. what’s happening at camp?
victoria will be touching on branding and marketing:
– who you are trying to reach and how (finding the best method for each platform)
– photo editing on your smart phone and building your instagram presence
– how to monetize your presence through your platforms
– how to work with brands, negotiating fees and knowing your value
– putting together your media kit
– staying on brand — the do’s and don’ts

rena will be talking about:
– the product side of things — wholesale, linesheets,etc.
– how to present yourself to buyers versus direct sales
– how to pitch to stores
– she’ll also cover evaluating your entire brand presence with an eye on retail

rena and i will also co-teach a day that focuses on visuals and photography. we’ll review your mood boards for photography and learn how to make your images match up, and we’ll also go on a field trip — shooting in town, practicing both stores and restaurant shots and detail/product shots. we’ll then sit down and teach you how to edit your new photos. we will go over the types of shots best for retail/blogs/sharing and we will practice studio setups.

3. why are you guys doing this?

rena: I love all the variations of experience that you can have as a small business owner, and while I can be helpful to greater numbers of people with my eBook, I really love one-on-one time with makers and doers. I feel like I learn so much from others as well. And yeah — mixing working and play and sunshine sounds pretty great to me! Get out of your usual location and learn differently, it really works.

victoria: I’m doing this workshop because I get excited seeing people reach their potential, and helping them translate the ideas floating around in their imagination to their images on the page (or on Instagram, their websites etc). We’re also teaching in a pretty dreamy place — did you notice? There’s warm sun, palm trees swaying, and turquoise waves and margaritas! And chips and salsa, so they had me at ‘¡HOLA! ‘.

last chance for tulum / sfgirlbybay

• photo credits in order of appearance: traveler + Leisure; the kitchy kitchen; vogue; and tec petaja.

dream house: those dreamy brass fixtures.

dreamy brass kitchen fixtures / sfgirlbybay

sem johnson.

the hunt for my dream house continues, and i was down in los angeles last week to prove it — going to about five open houses, thankfully with my very good friend bri along for moral support. it’s so nice to have a second set of eyes when you’re house hunting, and i so appreciate her coming along for her great business savvy, design eye and general good house mojo. i’m telling you, bring a trusted friend or family when house shopping or at least share your hunt with them online. we saw a house this weekend that i would love to own and one of the things i loved about it, were its brass kitchen fixtures. they’ve been around for a little bit, yes — but i really, really love the look. i mean, we’ve been hanging with the plain old stainless steel for a while now, so if we hang on to this trend for some time to come, i’m quite alright with that. they’re elegant, but at the same time kinda funky and a little unexpected. how many times have you washed dishes over some dull, stainless steel faucets — too many nights to remember, right? anyway, i’ve been saving them to my pinboards and i thought i’d share what i think is a lovely new trend that has some classic ‘staying power’ as well. have a look.

dreamy brass kitchen fixtures / sfgirlbybay

smitten studio (above + below).

dreamy brass kitchen fixtures / sfgirlbybay

dreamy brass kitchen fixtures / sfgirlbybay

one fine stay (above + below).

dreamy brass kitchen fixtures / sfgirlbybay

dreamy brass kitchen fixtures / sfgirlbybay

dreamy brass kitchen fixtures / sfgirlbybay

beth kirby’s amazing kitchen makeover, including a oven from Lacanche Sully from France, via remodelista (above + below).

dreamy brass kitchen fixtures / sfgirlbybay

dreamy brass kitchen fixtures / sfgirlbybay

design*sponge.

dreamy brass kitchen fixtures / sfgirlbybay

martha stewart.

pretty in a prefab.

pretty in a prefab / sfgirlbybay

it’s hard to believe this is a prefab home from the 1960’s, but it is. it’s the family home of jewelry design cecilia broegger and her graphic designer husband jesper Dahlgaard near cophenhagen in denmark. the two of them renovated this old prehab — originally covered in peeling wallpaper, brown ceilings and black slate floors — into a scandinavian dream home. simple furnishings, beautiful light wood herringbone parquet floors and updated white walls and ceilings make everything else pop — including their artwork and the green garden views from outside. for the full tour, visit bolig liv.

pretty in a prefab / sfgirlbybay

pretty in a prefab / sfgirlbybay

pretty in a prefab / sfgirlbybay

pretty in a prefab / sfgirlbybay

pretty in a prefab / sfgirlbybay

pretty in a prefab / sfgirlbybay

pretty in a prefab / sfgirlbybay

• photography by Christina Kayser Onsgaard for bolig Liv.

let’s swing.

let's swing / sfgirlbybay

kimberly genevieve for elle decor.

ever since i saw ione skye’s beautiful bedroom in domino magazine (many moons ago!), i’ve wanted a rattan swing chair somewhere in my house. swing chairs just take a regular old room and make it super fun and playful. i’ve had my eye on this one and this one from serena & lily, and both are a very affordable way to really add some personality to a room. i looked at a house this weekend that i really, really want to buy, and it’s got the perfect spot for a swing chair. so please keep your fingers and toes crossed for me, and in the meantime, enjoy some swingin’ chairs!

let's swing / sfgirlbybay
vtwonen.

let's swing / sfgirlbybay

refinery29.

let's swing / sfgirlbybay

sean litchfield photography.

let's swing / sfgirlbybay
hus & hem.

let's swing / sfgirlbybay

airows.

let's swing / sfgirlbybay

the style files.

let's swing / sfgirlbybay

a house in the hills.

let's swing / sfgirlbybay

home adore.