diego, the pop up shoe shop.
by victoria comment

8/19/16

the traveling freda salvador trailer for pop-up shopping events / sfgirlbybay

hey, hey — look who’s coming to town! and traveling in the cutest little vintage trailer named diego, i might add. it’s FRĒDA SALVADOR, those gorgeous shoes handmade in Spain from Spanish + Italian leathers. they’ve left their san francisco flagship store and hit the road in their newly renovated pop-up trailer, traveling around down south — and this time partnering with artist Alexandra Zee. you can visit ‘diego’ this Saturday and Sunday, august 20 & 21 at the Ace hotel & swim club in Palm Springs from 12 to 6 pm and have a gander at the latest shoes from FRĒDA SALVADOR.

pop-up shop trailer, diego, by freda salvador / sfgirlbybay

FRĒDA SALVADOR IS CRISTINA PALOMO-NELSON AND MEGAN PAPAY — TOGETHER THEY HAVE MERGED THEIR DESIGN BACKGROUNDS IN CONSTRUCTION AND FIT WITH THEIR UNIQUE, ARTISTIC POINT OF VIEW. AS A TEAM, CRISTINA AND MEGAN ASPIRE TO AND SPEND EVERY DAY REFINING THEIR ART TO DELIVER THE STYLE OF SHOES THEY BELIEVE IN AND WOULD LOVE TO WEAR THEMSELVES. and i wear ’em too! check out their gorgeous collections here and be on the lookout for diego and his next stops!

deigo the pop-up shop trailer / sfgirlbybay

handmade leather shoes by freda salvador / sfgirlbybay

pop-up shop for freda salvador shoes / sfgirlbybay

deigo, the freda salvador pop-up shop trailer / sfgirlbybay

freda salvador pop-up shopping event / sfgirlbybay

pop-up shopping event for freda salvador in palm springs / sfgirlbybay

pop-up freda salvador shoe store / sfgirlbybay

• photos courtesy of FRĒDA SALVADOR.

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